You would by now have seen or heard about the books I have published –
- Akhand Hind Fauj
- Shadyantra – The Conspiracy
- Kekacauan – This Can Happen To You
- Disposables
- My Fiancee’s Boyfriend
All these books have been published in 2023 and 2024 and are available on Amazon and Kindle – I had been busy writing and editing these books for getting them published and I couldn’t concentrate on marketing or publicising these books. I still am into writing of at least 4 more books at a time but, I have slowed down the pace of my writing them down…
I was putting some random posts on social media about them and was more into speaking about them with whoever I found interested in reading books. You can’t call it making aware that these books exist.
I was approached by many who had hundred to few thousand subscribers of their social media offering their reviews about these books on their platforms – they were supposed to be paid reviews. I thought about it and found that by paying for reviews was like paying to get your back patted by someone. These reviews would be biased for the payment I made and the payment they earned and would not be genuine…
I was in two minds – I wanted the world or at least a section of the world to know that these books exist and at the same time I wanted to continue writing not letting the speed of my imagination stop and I definitely wanted few genuine reviews of the books so that I could improve the way I wrote my stories.
One day I got a message on my Instagram and what attracted me the most were the words ‘We are committed to promote work of new and deserving Indian authors’… and I read the mail with more detail and it led me to a link… https://topmate.io/thebookmarketinggirl
I checked out the link but I was sceptical to pay upfront without being certain that whoever had sent the information and marketing link knew what they were doing – so I just sent a thumb’s up and asked the person to contact me on my phone telling them that I would like to know what they were planning to do…
For next 2 days I didn’t get any response on the phone and I got few more messages on the Instagram to which I replied with all the information of my books and the Amazon links. It was then I got a message on my Whatsapp that they would like to call me and discuss it personally and what the most suitable time would be for that call…
I was still sceptical and tried to dilly dally the time. One evening when I was on my evening walk, I got another follow up message and we decided to have a call immediately and I received the call from Booknerds.
The person introduced herself as Neha from Booknerds and introduced the way she worked… I had few reviews of my books on Amazon and Instagram – She had gone through the reviews and knew what she was speaking about… She offered me few solutions for marketing of the books and it made me think of what could be done. She was thoroughly professional and knew her work well… I was busy in my regular office work as well the free time I had, I was using that to write the stories and shorts that struck me and I didn’t want to break the chain of thoughts I had…
So I decided to go along with the solutions she had offered – it was going to keep me free to write what I was writing, it was going to allow me to be 100% dedicated to my office work and not disturb any schedule I was following – she was going to take responsibility of spreading the word around of the books written by me on the offer to readers…
So I thought that I would like to start with her and give her a chance to prove what she had planned for 3 months and then decide to continue if it worked for me and to my surprise, she started her work immediately and her first post on the books was up in 2-3 days. By the time she had asked for few copies of the books I had written. I sent few copies of Akhand Hind Fauj to her to start with…
Then started trickle of reviews and posts about my books and some of the reels that were posted on Instagram, were really eye catching… Few of the links to those reels is as given under…
https://www.instagram.com/reel/C_ankJlSbJ8/?igsh=MTQ2d21qaG42eWtsMg==
https://www.instagram.com/p/C97_GvOSNk-/?igsh=cHV0emw2b2o5dDdq
https://www.instagram.com/reel/C8mUuTfIzuw/?igsh=MTZnN2IyZm00azMxbg==
It was amazing experience and what I found out thrilled me – she was not just marketing the books – she was building an Author Brand. Meaning, whatever I wrote would be read by people because I am a Brand…
Then she started to give books to various people around India and they started to review my work which was good because these reviews were unbiased and honest – I never paid them anything for these reviews…
Also she kept researching and telling me about various functions I could attend as an Author. Information on various book clubs in the city and nearby cities where I lived… She also came up with giveaway ideas which were quite affordable and effective…
Then one day I received a link for a YouTube video and was wondering what it could be and was amazed at the informative video… It was about books she was promoting for the month… Check out the link…
https://youtu.be/RGeywqzjPZw?si=UE6fOmwDa0oegMFW
She always had new ideas that hadn’t occurred to me though I had been in Sales and Marketing for a major part of my career and I could see that she was inventive, effective as well affirmative in her approach of what she does to promote your books.
This information is for those authors who have a flair for fantastic writing but do not know what they can do to promote their books… I would say – try her services at least once and you will not regret.
I just wanted to post my ‘Thanks’ to her so this particular write up…